Broward-bred visual artist Misael Soto spent some hours a few months back sewing lengths of blue terry cloth together to create, what else, but a giant beach towel. He brought this huge drying device down to South Beach where strangers and friends were encouraged to pop a squat on it and mingle. It's art. Beach Towel art.
Soto calls the project, "participatory intervention." It's part performance, part installation, some might find it suiting to reference it to relational aesthetics. Whatever it is, it pleases everyone who nears it. The afternoon on the beach was tame, but some people were bold enough to come sit with him and talk and lay out. This Memorial Day weekend, the Beach Towel made its third appearance. This time, it was like an all out music festival with This Heart Electric
performing, complete with Dino Felipe on drums in the sand.
It was such a success that Soto decided to take the show on the road, all the way from South Beach to Rockaway Beach. He's raising funds to support the Beach Towel East Coast Tour, which will bring beachy fun all over the darn sandy, sunny place. Luckily, the tour will pass through Hollywood and Fort Lauderdale beaches. He's trying to raise $5,000 on Kickstarter
, offering in return for funds things like postcards, your very own handmade beach towel ($250), and even the giant towel itself ($5k, for the ballers).
We thought, hell, we gotta get Misael on the road with his friendly-ass project. To inspire giving, he sent over his beach day playlist and a few good reasons to listen to these songs on the sand. More »