|Roy Choi and Sir-Can-a-Lot make SPAM more fun.|
Americans' love/hate affair with SPAM
goes way back to 1937 when the canned meat, named SPAM (short for spiced ham) was launched by Hormel Foods.
We're not sure how well it was initially received, but soon World War II broke out and the canned meat was in high demand to feed Allied troops.
In fact, between 1941 and 1945, over 100 million pounds of the "meat" was sent overseas to feed our soldiers.
Since then, over seven billion cans of the pink, squishy-yet-solid meat have been sold. It's featured on t-shirts, has its own song, fan club...and museum!
And yet...SPAM has always been more the punchline of a joke than the basis of a delicious meal.
SPAM, celebrating its 75th birthday, has decided to change that with the launch of a new mascot, Sir-Can-a-Lot which, we guess, keeps in keeping with the whole Monty Python-meets-meat-that-requires-no-refrigeration theme.More »