Herradura Tequila Seeks Artists for Barrel Competition (Video)
Are you an artist in need of a creative outlet? If you're looking for a little inspiration (and a lot of cash), check out Herradura tequila's Barrel Art Collection contest.
Herradura tequila Art in a barrel.
The ultra-premium tequila brand is looking for artists in several cities to create original art pieces using Herradura oak barrels as their medium in their second annual con
One artist in each of several different major artistic cities (Atlanta, Austin, Chicago, Los Angeles, Miami, New York, and San Francisco) will each win $10,000 per market. In addition, the brand will donate $70,000 to Creative Capital, an organization that supports innovative artists nationwide through funding, counsel, and career development.
All participating artists will be given an empty oak barrel that will serve as their inspiration and canvas. Each local competition will be judged by art critics, aficionados, collectors and friends, with each work assessed for originality, creativity, overall quality and inclusion of elements and "values that represent Tequila Herradura".
First place winners in each city will receive $10,000; second place will receive $3,000; and third place will be honored with $1,000.
If you're an artist interested in participating, contact Heather Kleisner at email@example.com. Include a bio, images of artwork, or a link to your website.
Here's a video of last year's competition featuring the incredible art made from a barrel. Looks like tequila's good for artistic inspiration, after all.