Mojo Donuts in Pembroke Pines: We Eat a Dozen in About a Minute (Pictures)

mojo shawn.jpg
All photos by Laine Doss
Shawn Neifeld displays his wares at Mojo Donuts.
Until now, south Florida has been a little behind in the hand crafted doughnut craze that's sweeping the nation. From New York City, where hipsters stand in line for an hour for a Meyer lemon doughnut from Doughnut Plant to Portland, Oregon, where Voodoo Doughnuts has been featured on nearly every show on Food Network's roster, Homer Simpson's favorite treat is riding a wave of popularity. So where are the hand-made gourmet doughnuts in south Florida?

For now, they're all in a little strip mall shop in Pembroke Pines and these doughnuts contain enough mojo for the entire state.
Shawn and Shelly Neifeld opened Mojo Donuts quietly in February on the corner of Pines Boulevard and University Drive (7906 Pines Blvd.). The Neifelds owned a smoothie shop in Lauderhill, but high rents forced them to close. Looking for another endeavor, they decided to open a doughnut shop. Now, the couple wake up at 1 a.m. each day to make the sweet treats.

mojo bacon.jpg
Bacon/maple and Y-100 Mack Attack donuts.
At first the little shop did well with locals. But a shop that sells bacon and maple doughnuts can't stay out of the public eye forever. Soon, there was a buzz. Then, Y-100 DJs wanted a doughnut named after them (The Mack Attack,is a bacon and Nutella variety). Now, the entrepreneurs are so busy they don't even have time to start a Twitter account.

mojo exterior.jpg
Mojo Donuts exterior.
The secret to their success? "No one else is making gourmet doughnuts in south Florida," Shawn Neifeld tells Clean Plate Charlie. "There are other places -- Dandee Donuts makes a good product, but we're working with really interesting flavor profiles."


Location Info

Mojo Donuts

7906 Pines Blvd., Hollywood, FL

Category: Restaurant


Sponsor Content

My Voice Nation Help
2 comments
iiwrealty
iiwrealty

without question the best doughnuts in the area, and I have had the all and fid myself coming in every-other day for my fix...why every other because I live far away yet it is so worth the trip..today I left with 18-the crunchberry was to die for..and OMG the Black cherry with the chocolate drizzle-this is like doughnut CRACK...Thanks Shawn, your wife and staff that make heaven by the dozen....

iiwrealty
iiwrealty

without question the best doughnuts in the area, and I have had the all and fid myself coming in every-other day for my fix...why every other because I live far away yet it is so worth the trip..today I left with 18-the crunchberry was to die for..and OMG the Black cherry with the chocolate drizzle-this is like doughnut CRACK...Thanks Shawn, your wife and staff that make heaven by the dozen....

Now Trending

From the Vault

 

Loading...