Coca-Cola Drops White Polar Bear Cans Because We're Too Stupid

• No. THEY were stupid for tampering with an American icon.

• Has no one else caught on to the irony that Coke is a carbonated beverage?  If CO2 causes global warming and kills polar bears, then every time you open a Coke can, regardless of the color, you are releasing carbon dioxide, thus warming the planet and killing polar bears!!  We're all being Punk'd!

• that so nice

• people are so lazy and lame. always someone to mess up stuff for others.

• What the hell is palate SHOCK??  and if that's the case then perhaps they deserve it.  Instead what has now become the norm, the rest of us have to comply!!  Sorry Polar Bears, RIP ♥ ♥

• well considering white isnt a color ..its a shade. so to a polar bear is looks white ..compared to a (red) dark grey can.

• This is merely a testament to the brand identity the Coca Cola company has established. 

• @XX and mizkitty: Hey, I already admitted it was a fluke...Don't worry, I'll return it tomorrow.

• From the definition at Urban Dictionary: "Robby was shattered to discover that he had been spelling the word "paid" incorrectly for so many years. Longing for the sweet release of death, he proceeded to swallow a razor blade to escape his shame."

• You have a Master's degree and you spelled "paid" wrong?

• I admit I was at a pizza place and I was disappointed because all that was left was diet Coke and I had already payed for my combo meal. I told the girl behind the counter, "You don't have any Coke left." She said it was actually all Coke and then I remembered the campaign. So yeah, I love polar bears and the can actually looks nice, but I can see how people might make the mistake. (But thanks for calling me stupid, I had a feeling that Master's degree was a fluke.)

• Or people are too oblivious to read a label.

• Or maybe people are too smart to waste their time decoding new marketing schemes for colored sugar water when all they want is the easy to spot design they're used to so they can get back to doing whatever they do without wasting any extra time.

• for what it is worth i thought these were diet as well when i was handed one. It took me about 3 seconds to figure it out but i could see how "dumb" people would never figure it out and then bitch about it.

• I dunno dude I think its a pretty good idea myself. Wow. invisi-www.tk

• That's awesome!

• The checkout guy at Publix didn't get it, either. "Polar Bears are color blind. How will this help them?" Anyone for a midnight showing of "The Gods Must Be Crazy"?

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